Columns
The Laundry Doctor
On the Road Again
Originally posted - Nov 24, 2014 At a presentation on commercial accounts that I conducted for the Southern California Coin Laundry Association, one of the most popular questions from the audience was about pickup and delivery vehicles. When should you by a van? What...
Leather… Or Not?
Originally posted - Oct 25, 2013 If you offer a wash-dry-fold service, you will from time to time take in some leather garments. But don't be afraid of them. Leather cleaning is one of the easiest types of cleaning you can do, since most stains don't really soak into...
After Disaster Strikes
Originally posted - Oct 05, 2012 Previously, we looked at how fire and water garment restoration can be a profitable niche for some coin laundry owners – as well as how to potentially land this type of work. Now, let's assume that the restoration business has started...
Wash With Wally
Wash with Wally: How to Offset Rising Business Expenses
The laundry industry in our area has been hit with a lot of additional expenses, including a hike in the minimum wage. What should I do? Decrease the water levels in my washers? Cut the time or temperature on my dryers? Raise my vend prices? What’s your opinion?...
Wash with Wally: Oil-Based vs. Water-Based Stains, Uniform Rental and More…
Is there a way of determining whether a stain is oil-based or water-based before I launder the garment? The only way you can determine that is by laundering both types of stains year after year. Visually, there is no way to tell the difference. Some water-based stains...
Wash with Wally: The Keys to Cleaning White Items
At my laundry, we do a lot of commercial and residential drop-off laundry. Unfortunately, I have a tough time getting white socks to look really white. Any suggestions? Also, we wash white towels for a local physical therapist. We routinely receive towels with makeup...
The Business Mind
Marketing Your Laundry Across Generations
Create Winning Promotional Campaigns by Focusing on Your Specific Customer Base When developing their advertising, many self-service laundry owners often forget that they are attempting to attract customers from a generationally and culturally diversified America. And...
‘Dig Your Well Before You’re Thirsty’
And Five Other Useful Observations on Life and the Laundry Business As I have mentioned before, I am continually intrigued by what thoughtful, introspective and accomplished individuals from all avenues of life have to say. As a result, I continue to collect their...
The Power of Optimism
11 Strategic Steps for Developing a More Positive Outlook on Life and Business Permit me to set the stage for this article with a fascinating true story… The winters in Michigan can be frigid – and the winter of 1994 was no exception. As a result, Dale...
Viewpoint
A Healthy Obsession
As it is with many, if not most, small-business owners, I'm almost obsessive when it comes to tracking the financial health of my business. From the beginning, I have insisted on collecting daily – first at one location, and now three. Fortunately, with two sons...
Sharpen Your Business Focus in 2015
January 2015 It's my pleasure to be able to serve as your chairman of the Coin Laundry Association's Board of Directors for 2015. I've spent the last 10 years on the board and have had the opportunity to meet many successful people in our great industry – store...
The More People …. The More Dirty Clothes
"Demography is destiny." - William H. Frey, author of "Diversity Explosion: How New Racial Demographics are Re-making America" In the midst of the New Year's Eve hoopla, I came across a tweet in my Twitter timeline from the U.S. Census Bureau. The message exalted the...
Digital Marketing
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